Review the framework for (re)designing a Website, with what sections to feature on the homepage for best search results and sales, plus copywriting that reflects your voice while encouraging sales.
Maybe you’ve picked out a theme for your website, and you’re excited to add beautiful photos of your products, but have you forgotten the WORDS you need for the site?
By the end of this session, you’ll know what sections need to be on your homepage for better search results and, more importantly, better sales. Then, you’ll learn tips for better writing the headlines, blurbs, bullet points, and paragraphs that reflect your voice and business while encouraging purchases from your ideal customer.
Business Beyond Basics provides continuing education programs that bring businesses and the community together to network, learn and advance. Produced jointly by Roxbury Area Chamber of Commerce, Roxbury Public Library and the Roxbury Economic Development Committee.
About the Presenter: Danielle Wilson is a copywriter and marketing specialist working with local businesses for the past 8 years. She writes website content, marketing emails, and social media content for a variety of businesses, from coffee shops to manufacturers. Leveraging over a decade of writing and journalism experience, she helps businesses clearly communicate their value to buyers while moving up in search results. DanielleTheCopywriter.com
Register online or by calling the Library at (973) 584-2400.
The Roxbury Township Public Library is a municipal library serving the communities of Succasunna, Ledgewood, Landing, Berkshire Valley, Port Morris, and Kenvil. Residents of the township are eligible to a free library card which enables access to 2.8 million items across the Morris Library Alliance including digital books, museum passes and more.
