The strategic planning process started with an in-depth analysis of the Roxbury Township community. Consultants gathered data from quantitative sources, such as the U.S. Census and the NJ School Performance Report, to determine highlights, trends, and unique features of the Roxbury community.
In an effort to better understand the concerns, attitudes, opinions, challenges, experiences, and needs of the residents of Roxbury Township, a community-wide survey was developed. The survey was distributed to residents and other stakeholders through the library’s email newsletter and social media. It was also published in a print format and distributed at the library service desk, book sales, and during in-person programming (including summer reading). The print survey was also made available at Town Hall, Senior meetings, and Rotary Club.
The information gathering phase also featured a staff survey to solicit input from library employees, and determine additional opportunities for strategic growth.
Consultants led a series of focus groups to explore themes identified in the surveys, and obtain more detailed feedback from key stakeholders in Roxbury Township. These focus groups included conversations with key demographics, including: 8th graders, working adults, parents, seniors, and community organizations.
Following the conclusion of the information gathering phase, consultants met with the strategic planning committee to develop the overarching mission and vision for the strategic plan. Based on the information gathered from the community analysis, surveys, and focus groups, consultants conducted additional meetings to establish the goals and objectives of the strategic plan.
The final strategic plan is a result of a joint effort between the Roxbury library community, and Library Crossroads Consultants. The plan has been informed by input from the residents and various stakeholders of Roxbury Township, and analysis performed by consultants in collaboration with the library’s strategic planning committee.